When you write B2B content, you want it to be shared and seen by as many people in your target audience as possible, right?

I’ve worked dozens of trade shows on behalf of clients over the years, but until Exhibitor Live ’17 I’d never been the client…

We’re thrilled to announce that StudioNorth was named 2017 Agency of the Year at last week’s Healthcare IT Marketing Conference (HITMC) in Las Vegas…

I’ve been to HIMSS every year since 2012, and each one had its moments that stick with me to this day…

How are Amazon and Yelp conditioning consumers to expect the same experience when they become patients…

If you did a double-take when you logged into LinkedIn recently, you’re probably not alone…

Seven of our top ten posts last year were about events—either events we attended, or our strategies for making corporate events awe-inspiring…

Strategist Yolanda Hernandez recently joined StudioNorth to expand our strategic service offerings…

Thanksgiving. It’s a time for yummy pumpkin pie, lively parades, rivalry football games, quality family time and a space to reflect on things to be grateful for. But let’s be real for a second…

Social Media Week Chicago is a dream come true for social media marketers…

Back when dinosaurs roamed the earth—or maybe sometime around 2010—B2B marketing and sales were frenemies, at best. They coexisted peacefully, because what was good for one was usually good for the other…

What do you do when you’re a creative marketing agency, you’ve got clients coming for a big meeting, and the entryway to your building is a ghastly hallway of temporary drywall…

In late 1982, I was driving east on a dark four-lane road skirting a forest preserve. Something flashed in the corner of my eye…

Last week’s Content Jam in Chicago was the most focused, most vital and most entertaining yet…

We realized it was time to add a downtown office at 564 W. Randolph St., in the heart of Chicago’s booming West Loop…

Some folks at StudioNorth can’t imagine coming to work without their headphones. Yes, we work in a creative and collaborative space, but it’s nice to tune out the chatter once in a while and tune in to music to focus on daily, creative tasks…

Why does a B2B digital marketing agency that works with some of the biggest and best-known companies in America send a team to a startup competition?

Techweek Chicago ended on a high note with intriguing panels on connected athletes and how the internet of things will give rise to connected aviation…

With day four of Techweek Chicago coming to a close, it’s time for our best tweets of the day…