Are you an enabler? 3 key questions about B2B sales enablement

Are you an enabler? 3 key questions about B2B sales enablement

3 NOVEMBER 2016 Back when dinosaurs roamed the earth—or maybe sometime around 2010—B2B marketing and sales were frenemies, at best. They coexisted peacefully, because what was good for one was usually good for the other. But they didn’t actually hang out much....