by Eric Meerschaert | Jul 18, 2022
Beyond the Makeover Fallacy — Inspiring True Love for a New Brand. 1.1 BRAND ACCELERATION SERIES You’ve probably seen a movie where the main character gets a fresh haircut and some new clothes, and suddenly they’re the most popular kid in school. Yeah, that doesn’t...
by Eric Meerschaert | Apr 13, 2022
How do you properly budget a successful rebrand and activation? Eric Meerschaert Executive Director of Strategy Eric has a deep background of marketing leadership at Global 500 software companies, and was President of Click Commerce. His strategy roots grow from...
by Eric Meerschaert | Oct 27, 2020
[ WEBINAR ] Market Takedowns: A Focused Strategy for Winning Share Eric Meerschaert Executive Director of Strategy Eric has a deep background of marketing leadership at Global 500 software companies, and was President of Click Commerce. His strategy roots grow from...
by Eric Meerschaert | May 29, 2020
Don’t retreat! Be progressive and own the upside when the economy recovers Eric Meerschaert Executive Director of Strategy Eric has a deep background of marketing leadership at Global 500 software companies, and was President of Click Commerce. His strategy roots grow...
by Eric Meerschaert | Apr 23, 2020
[ WEBINAR ] Resilience and recovery: How your brand can help you emerge from a recession strong Eric Meerschaert Executive Director of Strategy Eric has a deep background of marketing leadership at Global 500 software companies, and was President of Click Commerce....
